hospitality industry
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Business Travel
Newly emerging tourism-generating countries
We have already considered the increasing importance of countries which are experiencing a dynamic growth of the outbound market. Two…
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Adventure
Managing the cross-cultural nature of business travel and tourism
Globalization and the development of economies in Asia, Africa and South America, means that business travel and tourism is more…
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Business Travel
Purchase Decision-Making and Marketing in Tourism
Marketing professionals in tourism are increasingly aware of the need to understand how their consumers make their decisions to purchase…
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