If you want to be featured on a guest post site, you’ll want to know some of the best practices. These include identifying a good site, finding a good author, writing an excellent article, and submitting it to the site. These are all great ways to gain exposure for your business.
Identify a good guest post site
When it comes to writing a guest post, it’s important to choose a site that will make your writing stand out. You should avoid sites that require you to pay to participate, as these could result in your article being disapproved. Instead, choose a site that you have a connection with. This way, you can build relationships and get better acceptance rates.
Another way to find a good guest post site is to research your competitors. You can use SEO tools to analyze their backlink profiles to see which sites they use. If they’ve accepted your competitor’s guest posts, the site is more likely to accept your own. You can also use online marketing tools to find sites that might be interested in your content.
Find a good author
Guest posting has become a powerful tool for book promotion. It allows you to share your expertise on a topic that people will find useful. A good guest post is relevant and informative, with solid points that make readers want to read more. Ideally, the guest author will be an expert in the topic that they’re writing about, or one who will be able to give a unique perspective on the topic.
Before you submit your guest post, make sure you know what the guidelines are. Some sites require an author bio of about 100 words, with a link to their website and a high-resolution headshot. If you’re unsure of how to format your bio, send the site owner an email asking for guidelines. You’ll get fewer back and forth emails if you ask ahead of time. Also, research what other guest bloggers have written and how they formatted their bios.
Write a high-quality article
Guest posts are a great way to fill content gaps. However, there are a few things you need to keep in mind when writing a guest post. First, make sure your content is written for humans, not search engines. Make sure to answer readers’ comments and address their questions. Also, don’t copy-paste articles, as this can get you into trouble.
A guest post should be at least 1500 words long, although some sites like Entrepreneur prefer shorter articles. However, remember that longer articles tend to rank higher and offer more value. Here are some tips for writing a great article:
Submit it to the site
To ping search engines, you can use a variety of methods. Some of these methods use a REST client method, while others use a ping-O-Matic service. In either case, you’ll need a specific URL string to submit, and then a plain-text response that will indicate whether the pinging attempt was successful or not.
Add a link to your site
One of the best ways to promote your website is to add a link to your guest post site. This will help you improve your click-through rate and increase conversions. Be careful not to make your post too promotional. It should focus more on relevant landing pages. In addition, you’ll benefit from sharing your link juice with industry experts.
Before submitting a guest post, be sure to do your research. Ensure that the guest posting site you choose is a high authority site and allows dofollow links. It should also allow the link to be placed in relevant places in the post.